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ADVERTISING AND SPONSORSHIP AGREEMENT FOR A FIELD AT THE NORTH COMPLEX AND FIELD AT FITZHUGH PARK This agreement is made by and between ConAgra Foods RDM, Inc. (SPONSOR)and the CITY OF BATESVILLE PARKS AND RECREATION DEPARTMENT(CITY), ON THIS 1st Day of January, 2012 (the"Effective Date"). WHEREAS,the CITY is the owner of certain public park amenities known as"North Complex"and"Fitzhugh Park", located at 1420 S. 20`' Street Batesville, AR 72501 and hereafter referred to as the"FACILITIES"; and WHEREAS, SPONSOR and the CITY desire to enter this agreement for the purpose of evidencing the agreement of the parties with regard to advertising on Fields at both the North Complex and Fitzhugh Park by SPONSOR and the respective obligations of the parties regarding said advertisements at the Facilities: L NOW, THEREFORE in consideration of the promises and the reciprocated covenants and obligations contained herein,the parties agree as follows: I. Term a. The term of this Agreement is for a period of 5 YEARS commencing on the Effective Date and ending at midnight on the fifth anniversary thereof. II. Advertisement at Facilities a. It is agreed between the parties hereto, in return for the covenants and conditions set forth herein that the SPONSOR'S name and/or logo shall be put on: i. Sign to be erected on an athletic field of the SPONSOR'S choice at the North Complex for a period of 5 years at the price at$1,500.00 per year. ii. Sign to be erected on an athletic field of the SPONSOR'S choice at the Fitzhugh Park for a period of 5 years at the price at$1,500.00 per year b. It is agreed between the CITY and the SPONSOR that the sign size shall be 36"x 72"and the CITY will be responsible for the maintenance and upkeep of the sign. In addition, CITY will pay for the sign including any graphics on the sign. However, it shall be the responsibility of the SPONSOR to bear any expense should changes be requested to the sign during the term of this agreement. 1Scanned